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Steven Cravotta

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September 24, 20241.3M views

How I Built It: $40K/Month iPhone App

with Steven Cravotta

Steven Cravotta shares his journey of building a successful iPhone app, Puff Count, which generates $40,000 per month. He emphasizes that no prior coding experience is necessary, highlighting the importance of unconventional marketing strategies, particularly on TikTok. Cravotta details his process for idea generation, validation through market research and competitor analysis, and building the app using no-code tools and freelance developers. He also discusses effective monetization strategies, focusing on hard paywalls and in-app purchases, and stresses the critical role of user onboarding and continuous iteration based on data.