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Umberto Mezzadra

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Episodes

March 29, 2026153.3K views

My App Made $120K in 24 Hours

with Umberto Mezzadra

This episode features Umberto Mezzadra, founder of the yoga app Floga, who shares his strategy for generating over $120,000 in 24 hours through a lifetime deal launch. Host Pat Walls discusses Umberto's background, the app's features, and the effectiveness of lifetime deals for early-stage products. The conversation also covers Umberto's playbook for a successful launch, emphasizing validation, building a content machine, and strategic pricing.